Mortgage Customer Attraction Strategy
- Module Four

Creating effective Lead Magnets.

  • How to create a lead magnet that is congruent with the offer in your Ad.

  • How to use your lead magnet to demonstrate the ONE BIG PROMISE you made in your Ad

  • The types of lead magnets that you can use: ebooks, pdf documents, videos, and webinars. 

Module Four - Video One

  • How to create a lead magnet that is congruent with the offer you are making on Facebook. 

  • How to create an effective lead magnet. 

  • Refining your lead magnet copy. 

  • Tools used to create your lead magnet. 

  • Drafting the content of your lead magnet. 

 

Module Four - Video Two

  • The types of lead magnets.

  • Deciding which lead magnet type will be the most effective for your campaign. 

 

Module Four - Video Three

  • Q&A

 

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